ATHE
Level 6
QN: 610/6746/5
Curriculum Active
ATHE Level 6 Extended Diploma in Sports Management
Official qualification regulated by Ofqual, awarded by ATHE. Classified as a Vocationally-Related Qualification. Total guided learning hours: 540 hours.
Qualification Level
Level 6
Awarding Body
ATHE
Syllabus Units
8 Units
Guided Hours
540 hrs
Instant access to interactive lessons, quizzes, and spaced revision.
Course Syllabus & Study Modules
Complete breakdown of verified curriculum topics and learning objectives.
1
Contemporary Issues in Sports Management
Verified
Key Learning Objectives:
- Understand the complex nature of the external environment for sports organisations
- Understand economic, legal, political, socio-cultural, environmental, and technological factors impacting on sports management
- Understand the impact of social trends on the sports offer
2
Cross-Cultural Management for Sports
Verified
Key Learning Objectives:
- Understand the concepts of culture and cross-cultural management
- Understand drivers and importance of cross-cultural management
- Develop strategies for effective cross-cultural interaction
3
Extended Research Project
Verified
Key Learning Objectives:
- Develop a research proposal and plan
- Produce a literature review through secondary research
- Conduct primary research relevant to research question
- Analyse data, draw conclusions and develop recommendations relevant to research question
- Present findings, conclusions and recommendations from research
4
Services Marketing Management and Public Relations
Verified
Key Learning Objectives:
- Understand the complexities of the marketing function and the need for an extended marketing mix for services
- Understand the challenges faced by people marketing services and the techniques adopted to overcome these challenges
- Understand the role of public relations (PR) for service organisations and the use of PR techniques
5
Sports Event Management
Verified
Key Learning Objectives:
- Understand the complex nature of sports events
- Understand key considerations when planning and delivering a sports event
- Understand considerations when bidding to host a large-scale sports event
6
Strategic Management for Sports
Verified
Key Learning Objectives:
- Understand the nature of strategic management in a sports context
- Understand the theories of strategic management and the planning process
- Understand the reasons for organisational change and how this is achieved
7
Visitor Management
Verified
Key Learning Objectives:
- Understand the nature of visitor management
- Understand strategies and techniques for managing visitors
- Understand crowd risks and crowd management techniques
Regulatory & Verification Details
- Qualification Number (QN)
- 610/6746/5
- Regulated Status
- Available to learners
- Awarding Body
- ATHE
- Qualification Type
- Vocationally-Related Qualification
- Operational Start
- Jan 2026