CIM
    Level 4
    QN: 601/5771/9
    Curriculum Active

    CIM Level 4 Certificate in Professional Marketing (Marketing in Action) (VRQ)

    Official qualification regulated by Ofqual, awarded by CIM. Classified as a Vocationally-Related Qualification. Total guided learning hours: 450 hours.

    Qualification Level
    Level 4
    Awarding Body
    CIM
    Syllabus Units
    3 Units
    Guided Hours
    450 hrs
    Instant access to interactive lessons, quizzes, and spaced revision.

    Course Syllabus & Study Modules

    Complete breakdown of verified curriculum topics and learning objectives.

    1

    Integrated Communications

    Verified
    Key Learning Objectives:
    • Understand key principles, terminology and concepts of Integrated Communications
    • Apply practical skills, procedures and techniques in Integrated Communications
    • Evaluate performance, standards and best practices for Integrated Communications
    2

    Marketing

    Verified
    Key Learning Objectives:
    • Understand key principles, terminology and concepts of Marketing
    • Apply practical skills, procedures and techniques in Marketing
    • Evaluate performance, standards and best practices for Marketing
    3

    Marketing in Action

    Verified
    Key Learning Objectives:
    • Understand key principles, terminology and concepts of Marketing in Action
    • Apply practical skills, procedures and techniques in Marketing in Action
    • Evaluate performance, standards and best practices for Marketing in Action

    Regulatory & Verification Details

    Qualification Number (QN)
    601/5771/9
    Regulated Status
    Available to learners
    Awarding Body
    CIM
    Qualification Type
    Vocationally-Related Qualification
    Operational Start
    Apr 2015