ISM
    Level 3
    QN: 600/6926/0
    Curriculum Active

    ISM Level 3 NVQ Diploma in Sales (RQF)

    Official qualification regulated by Ofqual, awarded by ISM. Classified as a Vocationally-Related Qualification. Total guided learning hours: 686 hours.

    Qualification Level
    Level 3
    Awarding Body
    ISM
    Syllabus Units
    29 Units
    Guided Hours
    686 hrs
    Instant access to interactive lessons, quizzes, and spaced revision.

    Course Syllabus & Study Modules

    Complete breakdown of verified curriculum topics and learning objectives.

    1

    Assisting customers in obtaining finance for purchases

    Verified
    Key Learning Objectives:
    • Understand the conditions for obtaining finance for purchases
    • Be able to propose financial options to customers
    • Be able to complete finance arrangements for purchases
    2

    Building and retaining sales relationships

    Verified
    Key Learning Objectives:
    • Understand the benefits and risks of planning and investing in sales relationships
    • Be able to build sales relationships
    • Be able to retain sales customers
    3

    Buyer behaviour in sales situations

    Verified
    Key Learning Objectives:
    • Understand the impact of different models of buyer behaviour on the sales cycle
    • Be able to respond to the buyer at each stage of the decision making process
    4

    Communicate information and knowledge

    Verified
    Key Learning Objectives:
    • Be able to identify the information required, and its reliability, for communication.
    • Be able to understand communication techniques and methods.
    • Be able to communicate information and knowledge using appropriate techniques and methods.
    • Be able to adapt communication techniques and methods according to target audience response.
    5

    Communicating using digital marketing/sales channels

    Verified
    Key Learning Objectives:
    • Understand how to plan the use of digital media for a specific message, audience and recipients
    • Be able to plan the use of digital media for a specific message, audience and recipients
    • Be able to check the digital message can be accessed and/or delivered
    • Be able to monitor and evaluate the response to digital activity and take any corrective action
    6

    Complying with legal, regulatory and ethical requirements in a sales or marketing role

    Verified
    Key Learning Objectives:
    • Understand the legal, regulatory and ethical requirements in a sales or marketing role
    • Be able to comply with organisational policies and procedures for legal, regulatory and ethical requirements in a sales or marketing role
    7

    Contributing to the development and launch of new products and/or services

    Verified
    Key Learning Objectives:
    • Understand the product development process
    • Be able to contribute to the product and/or service development and launch process
    8

    Develop, maintain and review personal networks

    Verified
    Key Learning Objectives:
    • Understand the benefits of networking and the need for data privacy.
    • Be able to develop a personal net
    • work of contacts.
    • Be able to review networking relationships.
    9

    Developing and implementing sales call plans

    Verified
    Key Learning Objectives:
    • Be able to develop a sales call plan
    • Be able to undertake a sales call
    10

    Developing and implementing sales support and customer service programmes

    Verified
    Key Learning Objectives:
    • Understand the requirement to provide sales support and customer service programmes
    • Be able to develop sales support and/or customer service programmes
    • Be able to implement sales support and customer service programmes
    11

    Developing sales proposals

    Verified
    Key Learning Objectives:
    • Understand how to write sales proposals
    • Be able to develop sales proposals
    • Be able to evaluate the proposal
    12

    Manage own professional development within an organisation

    Verified
    Key Learning Objectives:
    • Be able to assess own career goals and personal development.
    • Be able to set personal work objectives.
    • Be able to produce a personal development plan.
    • Be able to implement and monitor own personal development plan.
    13

    Managing the induction and probation of sales staff

    Verified
    Key Learning Objectives:
    • Understand the induction and probation processes for sales staff
    • Be able to manage the induction and probation of new sales staff
    14

    Meeting customers’ after sales needs

    Verified
    Key Learning Objectives:
    • Be able to investigate customer after sales needs
    • Be able to handle customers’ after sales needs
    • Be able to review the after sales process
    15

    Monitoring and managing sales team performance

    Verified
    Key Learning Objectives:
    • Understand methods of monitoring sales team performance
    • Be able to manage performance of the sales team
    16

    Negotiating, handling objections and closing sales

    Verified
    Key Learning Objectives:
    • Understand how to handle objections and negotiate with the customer
    • Be able to prepare for objections and negotiation with the customer
    • Be able to handle objections
    • Be able to negotiate with the customer
    • Be able to close the sale following negotiation
    17

    Obtaining and Analysing Competitor Information

    Verified
    Key Learning Objectives:
    • Understand how to validate information about competitors
    • Understand the uses of competitor information for sales-related activities
    • Be able to use competitor information for sales-related activities
    18

    Obtaining and analysing sales-related information

    Verified
    Key Learning Objectives:
    • Understand the uses of sales-related information
    • Understand how to use tools and methods to analyse sales-related information
    • Be able to obtain sales-related information about customers, markets and competitors
    • Be able to use tools and methods to analyse sales-related information
    19

    Preparing and delivering a sales presentation

    Verified
    Key Learning Objectives:
    • Understand the factors for consideration in the preparation of sales presentations
    • Be able to prepare a sales presentation
    • Understand how to deliver sales presentations
    • Be able to deliver a sales presentation
    20

    Pricing for sales promotions

    Verified
    Key Learning Objectives:
    • Understand price-based promotions
    • Be able to justify price-based promotions as part of a promotional strategy
    • Be able to develop and present proposals for price-based promotions
    • Understand how to evaluate price based promotions
    • Be able to implement and evaluate price-based promotions
    21

    Prioritising information for sales planning

    Verified
    Key Learning Objectives:
    • Understand sources and types of information that support sales
    • Understand internal information that supports sales
    • Be able to carry out a business audit of the internal and external sales environment
    • Be able to use sales information to support the sales planning function
    22

    Recruiting sales team members

    Verified
    Key Learning Objectives:
    • Understand the recruitment and selection process relating to sales
    • Be able to prepare to recruit and select sales team members
    • Be able to make selection decisions for sales team members
    23

    Selling at exhibitions

    Verified
    Key Learning Objectives:
    • Understand how to assess the relevance of exhibitions for the organisation
    • Understand how to prepare for and sell at exhibitions
    • Be able to prepare for an exhibition
    • Be able to sell at an exhibition
    • Be able to evaluate own performance at an exhibition
    24

    Support learning and development within own area of responsibility

    Verified
    Key Learning Objectives:
    • Be able to identify the learning needs of colleagues in own area of responsibility.
    • Understand how to develop a learning environment in own area of responsibility.
    • Be able to support colleagues in learning and its application.
    • Be able to evaluate learning outcomes and future learning and development of colleagues.
    25

    Time planning in sales

    Verified
    Key Learning Objectives:
    • Understand how to manage and prioritise time in a sales role
    • Be able to plan own time in a sales role
    • Be able to evaluate time planning in a sales role

    Regulatory & Verification Details

    Qualification Number (QN)
    600/6926/0
    Regulated Status
    Available to learners
    Awarding Body
    ISM
    Qualification Type
    Vocationally-Related Qualification
    Operational Start
    Nov 2012