ISP
    Level 4
    QN: 610/3753/9
    Curriculum Active

    Level 4 Award in Market Segmentation and Differentiation

    Official qualification regulated by Ofqual, awarded by ISP. Classified as a Vocationally-Related Qualification. Total guided learning hours: 30 hours.

    Qualification Level
    Level 4
    Awarding Body
    ISP
    Syllabus Units
    2 Units
    Guided Hours
    30 hrs
    Instant access to interactive lessons, quizzes, and spaced revision.

    Course Syllabus & Study Modules

    Complete breakdown of verified curriculum topics and learning objectives.

    1

    Differentiate in a Competitive Market

    Verified
    Key Learning Objectives:
    • Understand the importance of the differentiation
    • Understand the strengths, weaknesses, strategy, tactics and market presence of key competitors
    • Be able to differentiate products/services against competitors
    2

    Segmentation in Consumer and Business Markets

    Verified
    Key Learning Objectives:
    • Understand market segmentation
    • Be able to target market segments for a territory

    Regulatory & Verification Details

    Qualification Number (QN)
    610/3753/9
    Regulated Status
    Available to learners
    Awarding Body
    ISP
    Qualification Type
    Vocationally-Related Qualification
    Operational Start
    Mar 2024
    Operational End
    Mar 2099