ISP
    Level 5
    QN: 610/5683/2
    Curriculum Active

    Level 5 Certificate in Professional Sales

    Official qualification regulated by Ofqual, awarded by ISP. Classified as a Vocationally-Related Qualification. Total guided learning hours: 760 hours.

    Qualification Level
    Level 5
    Awarding Body
    ISP
    Syllabus Units
    32 Units
    Guided Hours
    760 hrs
    Instant access to interactive lessons, quizzes, and spaced revision.

    Course Syllabus & Study Modules

    Complete breakdown of verified curriculum topics and learning objectives.

    1

    Account Relationship Management

    Verified
    Key Learning Objectives:
    • Understand how to build key account relationships
    • Understand strategic sales networking
    • Be able to implement a consultative selling approach
    • Be able to monitor and improve customer relationships
    2

    Analyse Financial Performance

    Verified
    Key Learning Objectives:
    • Be able to use financial tools for analysis of customer accounts
    • Be able to follow organisational management accounting procedures
    • Be able to evaluate financial risks
    • Be able to estimate future financial performance for customer accounts
    3

    Coach and Mentor Sales Professionals

    Verified
    Key Learning Objectives:
    • Understand the purpose of sales coaching and mentoring
    • Understand the processes that support sales coaching and mentoring
    • Be able to plan coaching and mentoring with sales professionals
    • Be able to coach and/or mentor sales professionals to support their CPD
    4

    Continuing Professional Development (CPD)

    Verified
    Key Learning Objectives:
    • Understand continuing professional development (CPD)
    • Be able to plan own continuing professional development (CPD)
    5

    Contributing to Organisational Innovation

    Verified
    Key Learning Objectives:
    • Understand innovation in organisations
    • Understand how to support organisational innovation
    • Be able to contribute to exploiting emerging opportunities
    6

    Customer Buying Processes and Practices

    Verified
    Key Learning Objectives:
    • Understand customer buying processes and practices
    • Understand how to differentiate offer to maximise value for customers
    • Be able to plan the development of current and potential customer accounts
    7

    Customer Focus

    Verified
    Key Learning Objectives:
    • Understand the importance of customer focus
    • Be able to prepare and conduct a business review to provide value add to a customer
    8

    Develop Critical Thinking Skills

    Verified
    Key Learning Objectives:
    • Understand the skills and characteristics required for critical thinking
    • Understand the differences between beliefs, attitudes and values
    • Be able to make decisions based on critical analysis
    9

    Develop Value Propositions

    Verified
    Key Learning Objectives:
    • Understand the factors involved in creating a value proposition
    • Be able to prepare and agree value propositions
    10

    Differentiate in a Competitive Market

    Verified
    Key Learning Objectives:
    • Understand the importance of the differentiation
    • Understand the strengths, weaknesses, strategy, tactics and market presence of key competitors
    • Be able to differentiate products/services against competitors
    11

    Finding and Qualifying New Prospects

    Verified
    Key Learning Objectives:
    • Understand how to identify a new prospect
    • Be able to complete discovery on a prospect
    • Be able to qualify a prospect
    12

    Lead an Inclusive, Ethical Culture

    Verified
    Key Learning Objectives:
    • Understand the policies, procedures and practices that support inclusion
    • Understand inclusive, ethical leadership
    • Be able to role model ethical behaviours
    • Be able to promote an inclusive and ethical culture
    13

    Lead Continuous Improvement

    Verified
    Key Learning Objectives:
    • Understand the factors that contribute to organisation continuous improvement
    • Be able to analyse information linked to continuous improvement
    • Be able to implement continuous improvement in the sales function using analysis findings
    14

    Leadership in Context

    Verified
    Key Learning Objectives:
    • Understand leadership styles within an organisational culture
    • Be able to assess personal competence and leadership potential
    • Be able to manage personal continuing professional development
    15

    Manage Ethical, Legal and Professional Requirements

    Verified
    Key Learning Objectives:
    • Understand ethical and legal requirements related to the sales function
    • Understand professional requirements related to the sales function
    • Be able to implement policies and procedures to ensure compliance with ethical and legal requirements
    • Be able to take action to respond to non-compliance
    16

    Manage Recruitment

    Verified
    Key Learning Objectives:
    • Understand organisational human resource planning processes
    • Understand the processes and people involved in sales professional recruitment
    • Be able to plan recruitment for a role which meets legal and organisational requirements
    • Be able to implement the recruitment process for a sales role
    17

    Manage Sales Technology Systems

    Verified
    Key Learning Objectives:
    • Understand the functional requirements of sales technology systems
    • Understand how to train and support system users
    • Be able to monitor sales technology system effectiveness
    • Be able to ensure the effective usage of sales technology systems
    18

    Manage Team Performance

    Verified
    Key Learning Objectives:
    • Understand leadership styles and practices
    • Understand flexible working practices
    • Understand how to build positive colleague relationships
    • Be able to communicate the sales vision and objectives
    • Be able to manage sales team members to achieve their objectives
    19

    Managing Change

    Verified
    Key Learning Objectives:
    • Understand change management approaches
    • Be able to initiate change
    • Be able to manage an organisational change
    20

    Market Research for Sales Strategy

    Verified
    Key Learning Objectives:
    • Understand the role of market research for the sales function
    • Be able to use market research to develop sales strategy
    21

    Matrix Management

    Verified
    Key Learning Objectives:
    • Understand the principles and practices of matrix management
    • Be able to develop leadership, communication and collaboration strategies in a matrix environment
    • Be able to implement performance management and motivational techniques in a matrix sales team
    22

    Motivate Sales Professionals

    Verified
    Key Learning Objectives:
    • Understand how motivation theories relate to sales leadership
    • Understand a range of compensation approaches for sales professionals
    • Be able to establish motivating compensation systems
    23

    Organisational Sales Planning

    Verified
    Key Learning Objectives:
    • Understand the relationship between sales forecasting and planning
    • Understand organisational approaches to target setting
    • Be able to forecast sales at an organisational level
    • Be able to monitor sales targets
    24

    Partnering and Collaborative Selling

    Verified
    Key Learning Objectives:
    • Understand how partnering relationships contribute to sales
    • Understand how to collaborate with colleagues to sell
    • Be able to collaborate with colleagues to respond to sales opportunities
    25

    Pipeline Management and Forecasting

    Verified
    Key Learning Objectives:
    • Understand how to manage a sales pipeline
    • Be able to use a sales pipeline in forecasting
    26

    Relationship Management Mapping

    Verified
    Key Learning Objectives:
    • Understand how to develop strategies for effective multi-disciplinary supplier and customer relationship mapping
    • Understand how to develop strategies for effective relationship mapping
    • Be able to implement relationship management mapping engagement for a key account
    • Be able to monitor relationship management for continuous improvement
    27

    Sales Territory Management

    Verified
    Key Learning Objectives:
    • Understand sales territory design
    • Understand the factors that impact on sales territory management
    • Be able to review and improve organisational sales territories
    • Be able to organise resources to manage sales territories
    28

    Segmentation in Consumer and Business Markets

    Verified
    Key Learning Objectives:
    • Understand market segmentation
    • Be able to target market segments for a territory
    29

    Support Customer Innovation

    Verified
    Key Learning Objectives:
    • Understand customers pain points, goals, and aspirations
    • Understand how to encourage customers to innovate to address their unique challenges and opportunities
    • Be able to partner with customers to support their product/service innovation to achieve long-term success
    30

    Tender Management

    Verified
    Key Learning Objectives:
    • Understand how to identify tender opportunities
    • Understand tender management principles
    • Be able to prepare to tender
    • Be able to write and submit a tender to offer products/services
    31

    Understanding and Building Agility

    Verified
    Key Learning Objectives:
    • Understand organisational and personal agility
    • Understand the importance of flexibility and adapting to change
    • Be able to build personal agility to adapt to change
    32

    Using Legal, Regulatory and Ethical Frameworks

    Verified
    Key Learning Objectives:
    • Understand the legal, regulatory, and ethical frameworks related to the sales function
    • Be able to comply with organisational legal, regulatory, and ethical policies and procedures

    Regulatory & Verification Details

    Qualification Number (QN)
    610/5683/2
    Regulated Status
    Available to learners
    Awarding Body
    ISP
    Qualification Type
    Vocationally-Related Qualification
    Operational Start
    May 2025