NCFE
    Level 2
    QN: 601/6671/X
    Curriculum Active

    NCFE Level 2 Award in Digital Promotion for Business

    Official qualification regulated by Ofqual, awarded by NCFE. Classified as a Other Vocational Qualification. Total guided learning hours: 250 hours.

    Qualification Level
    Level 2
    Awarding Body
    NCFE
    Syllabus Units
    13 Units
    Guided Hours
    250 hrs
    Instant access to interactive lessons, quizzes, and spaced revision.

    Course Syllabus & Study Modules

    Complete breakdown of verified curriculum topics and learning objectives.

    1

    NCFE Level 2 Award in Digital Promotion for Business

    Email campaigns for business promotion

    Verified
    Key Learning Objectives:
    • 1. Understand the importance of lists of potential and actual customers in undertaking an email campaign for business promotion2. Be able to construct and plan the execution of an email campaign for business promotion
    2

    NCFE Level 2 Award in Digital Promotion for Business

    Mobile phone applications for business

    Verified
    Key Learning Objectives:
    • 1. Be able to specify the content and features of a Mobile Phone Application for Business2. Understand how to encourage downloads and usage of a Mobile Phone Application for Business.
    3

    NCFE Level 2 Award in Digital Promotion for Business

    Online reputation management

    Verified
    Key Learning Objectives:
    • Identify the key social media platforms and online forums that most commonly affect business reputation.
    • Describe the ways in which user-generated content can positively or negatively influence a brand’s public image.
    • Explain the consequences of unaddressed negative feedback on customer trust and sales.
    • Apply appropriate response techniques to simulated reputation-damaging scenarios.
    • Evaluate the effectiveness of various reputation management strategies using real-world case studies.
    • Develop a basic plan for monitoring and maintaining a positive online presence for a given business.
    4

    NCFE Level 2 Award in Digital Promotion for Business

    Using the internet to raise funds and outsource business functions

    Verified
    Key Learning Objectives:
    • 1. Know about a range of investment and outsourcing opportunities that can be accessed via the internet 2. Be able to select appropriate methods for raising funds and outsourcing business functions

    Regulatory & Verification Details

    Qualification Number (QN)
    601/6671/X
    Regulated Status
    Available to learners
    Awarding Body
    NCFE
    Qualification Type
    Other Vocational Qualification
    Operational Start
    Sept 2015