UAL Level 4 Diploma in Visual Display and Branding for Fashion Retail

Official qualification regulated by Ofqual, awarded by UAL. Classified as a Occupational Qualification. Total guided learning hours: 600 hours.

Qualification Level

Level 4

Awarding Body

UAL

Syllabus Units

6 Units

Guided Hours

600 hrs

Instant access to interactive lessons, quizzes, and spaced revision.

Course Syllabus & Study Modules

Complete breakdown of verified curriculum topics and learning objectives.

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Key Learning Objectives:

Understand the aesthetics of contemporary display in a variety of retail contexts
plan and visualise appropriate visual merchandising techniques and product display in physical and digital contexts
Create an aesthetic identity to promote a range of products or brand in a chosen context

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Key Learning Objectives:

Understand the effectiveness of retail architecture and store design
Understand the principles of creative visual merchandising and how they are implemented to enhance sales
Understand the significance of technology and physical methods for creating theatre and ambience in a spatial retail context
Understand the importance of innovation in retail concepts

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Key Learning Objectives:

Create a business plan for an individual negotiated retail project
Use research to initiate ideas and concepts for a negotiated retail project
Analyse research to inform the development of ideas and concepts
Apply fashion retail specific knowledge and skills to implement a negotiated retail project to a professional standard
Solve practical, theoretical and technical problems to progress ideas and concepts
Use appropriate practical methods and specialist skills in the realisation of a negotiated project
Professionally present themselves and their project to an identified audience
Use reflective and evaluate skills to identify personal strengths and future opportunities

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Key Learning Objectives:

Understand progression ambitions and opportunities appropriate to career interests
Use personal and presentation skills to effectively communicate to audiences
Understand how to work successfully in a team and the factors that contribute to an effective workforce

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Key Learning Objectives:

Understand the concept of branding and how it is used within various retail contexts
Use design software to produce appropriate branding for a chosen retail business
Understand how brand identity is used across multichannel retailing to enhance sales and promote brand aesthetic

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Key Learning Objectives:

Understand key concepts and developments that influence the retail industry
Understand the relationship between contextual studies and the retail industry
Understand the impact of traditional and emerging technologies, digital innovation and Ecommerce within the fashion retail context
Use presentation skills to communicate ideas and concepts to identified audiences