WJEC
    Level 3
    QN: 610/4143/9
    Curriculum Active

    WJEC Level 3 Applied Extended Certificate in Tourism

    Official qualification regulated by Ofqual, awarded by WJEC. Classified as a Other General Qualification. Total guided learning hours: 480 hours.

    Qualification Level
    Level 3
    Awarding Body
    WJEC
    Syllabus Units
    8 Units
    Guided Hours
    480 hrs
    Instant access to interactive lessons, quizzes, and spaced revision.

    Course Syllabus & Study Modules

    Complete breakdown of verified curriculum topics and learning objectives.

    1

    WJEC Level 3 Applied Extended Certificate in Tourism

    Employment in Tourism and Events

    Verified
    Key Learning Objectives:
    • Research career pathways in the tourism and events sector
    • Identify skills, qualities, and qualifications required for specific roles
    • Explain the recruitment and selection process
    • Develop a professional digital identity for job applications
    • Evaluate the importance of employability skills in the application process
    2

    WJEC Level 3 Applied Extended Certificate in Tourism

    The Global Tourism Industry

    Verified
    Key Learning Objectives:
    • Identify the main sectors of the global tourism industry and the products and services they provide.
    • Explain the different types of tourists and their motivations for travel.
    • Analyse the interrelationships between different sectors of the tourism industry.
    • Evaluate the economic value of tourism to a destination's economy.
    • Assess the factors that influence the growth and development of global tourism.
    3

    WJEC Level 3 Applied Extended Certificate in Tourism

    Digital Marketing for Tourism and Events

    Verified
    Key Learning Objectives:
    • Evaluate the role of digital marketing in the tourism and events sector.
    • Analyse how digital marketing strategies influence consumer decisions.
    • Explain the legal and ethical considerations when producing online digital content.
    • Apply digital marketing techniques to promote a tourism destination or event.
    4

    WJEC Level 3 Applied Extended Certificate in Tourism

    Planning, Co-ordinating and Running an Event

    Verified
    Key Learning Objectives:
    • This unit will provide opportunity to develop transferable employability skills, that are useful when pursuing a career in events management. The unit will also deepen learning by undertaking real life activities. The aim of this unit is for learners to develop key tourism management and employment skills as they plan to prepare, run, and evaluate an event. The unit provides learners with a balance of theoretical and practical learning. This is an exciting opportunity to connect and experience real life events in the tourism industry, allowing learners to develop cognitive, problem solving and interpersonal skills.
    5

    WJEC Level 3 Applied Extended Certificate in Tourism

    Global Destinations

    Verified
    Key Learning Objectives:
    • This unit introduces learners to appreciate and understand the importance of travel geography and what attracts visitors to global destinations. In this unit learners will learn about core geographical facts, along with the types of global destinations and the attractions and their main appeal. The learner will also develop knowledge about niche markets and the motivational factors behind their decision making.
    6

    WJEC Level 3 Applied Extended Certificate in Tourism

    Managing the Customer Experience

    Verified
    Key Learning Objectives:
    • This unit introduces learners to appreciate and understand the importance of providing excellence in customer experiences in the tourism industry. In this unit learners will learn about the importance of evaluating the customer experience. The learner will develop excellence in managing the customer experience and demonstrate the delivery of an excellent experience for customers in tourism situations.
    7

    WJEC Level 3 Applied Extended Certificate in Tourism

    Adapting to Change in the Tourism Industry

    Verified
    Key Learning Objectives:
    • This unit introduces learners to study and investigate the ‘bigger picture’ surrounding the tourism industry. It introduces the lifecycle of destinations and products, issues and trends and how the industry can respond. Focussing on local, national and global perspectives encourages a wide and complex set of skills development, which will not only support learners in this qualification, but through future learning and career paths.
    8

    WJEC Level 3 Applied Extended Certificate in Tourism

    Ireland as a Tourist Destination

    Verified
    Key Learning Objectives:
    • This unit introduces learners to what Ireland has to offer in terms of its tourism and the motivations of the people who visit. Learners will build a knowledge of how accessible Ireland is as a tourist destination, issues that impact tourism in Ireland, along with the trends and priorities that will need to be considered.

    Regulatory & Verification Details

    Qualification Number (QN)
    610/4143/9
    Regulated Status
    Available to learners
    Awarding Body
    WJEC
    Qualification Type
    Other General Qualification
    Operational Start
    Apr 2024
    Operational End
    Feb 2031