Art, Craft and Design (J170) is a broad-based course requiring learners to work in two or more specification titles (Fine Art, Graphic Communication, Photo
Topic Synopsis
Art, Craft and Design (J170) is a broad-based course requiring learners to work in two or more specification titles (Fine Art, Graphic Communication, Photography, Textile Design, Three-Dimensional Design, or Critical and Contextual Studies). It emphasizes an increased breadth of approach, requiring the application of traditional and/or digital techniques and processes across chosen specialisms to generate practical work and personal outcomes.
Key Concepts & Core Principles
- Areas of study: Fine art, graphic communication, textile design, three-dimensional design, photography – students must engage with at least two.
- Assessment objectives (AOs): AO1 (develop ideas through investigations), AO2 (refine work through experimentation), AO3 (record ideas and observations), AO4 (present a personal and meaningful response).
- Creative process: Research → experimentation → refinement → final outcome – iterative and reflective.
- Formal elements: Line, tone, colour, shape, texture, pattern, form, space – used to analyse and create work.
- Contextual understanding: Studying artists, craftspeople, and designers to inform own practice and show cultural awareness.
Exam Tips & Revision Strategies
- Ensure the portfolio demonstrates a clear journey of development from initial investigation to final personal outcome.
- Use the 'best-fit' approach when applying marking criteria.
- Ensure internal standardisation is conducted across all titles and teaching groups to ensure consistent application of marking criteria.
- Select and organize work to showcase the best achievement in response to the assessment objectives.
- Ensure drawing is used as a tool for recording, observation, and development, not just as a final product.
Common Misconceptions & Mistakes to Avoid
- Failing to work in two or more distinct specification titles.
- Insufficient breadth of approach compared to single-title specifications.
- Lack of clear links between contextual research and practical outcomes.
- Inadequate use of specialist vocabulary.
- Failure to demonstrate safe working practices.
- Not identifying or acknowledging all sources used in a bibliography.
Examiner Marking Points
- Evidence of meeting all four assessment objectives (AO1, AO2, AO3, AO4) across the submission as a whole.
- Demonstration of skills, knowledge, and understanding through area(s) of study relevant to two or more chosen specification titles.
- Exploration of practical and relevant critical and contextual sources, including historical and contemporary practitioners.
- Application of traditional and/or digital techniques and processes specific to the chosen titles.
- Use of appropriate specialist vocabulary through visual communication and/or written annotation.
- Realisation of personal intentions through the sustained application of art, craft and design processes.
- Use of drawing skills for different needs and purposes appropriate to the chosen titles and areas of study.