This topic introduces students to language study by exploring textual variety. Students examine how language is shaped by audience, purpose, genre, mode, a
Topic Synopsis
This topic introduces students to language study by exploring textual variety. Students examine how language is shaped by audience, purpose, genre, mode, and context, and how it is used to construct meanings, representations, and relationships.
Key Concepts & Core Principles
- Social groups and identity: How language marks membership of groups based on class, region, age, gender, ethnicity, and occupation (e.g., sociolects, ethnolects, age-graded variation).
- Accommodation theory (Giles): Convergence (adapting speech to fit in) vs. divergence (emphasising difference) in interactions.
- Politeness theory (Brown & Levinson): Positive face (desire for approval) and negative face (desire for autonomy), and how we use language to manage face threats.
- Code-switching and diglossia: Shifting between languages or varieties (e.g., standard vs. dialect) depending on context.
- Language and power: How language can reinforce social hierarchies (e.g., standard language ideology, covert prestige).
Examiner Marking Points
- Analysis of how language is shaped by audience, purpose, genre, and mode
- Analysis of how language is shaped by context
- Analysis of how language is used to construct meanings and representations
- Analysis of how language is used to enact relationships between writers, speakers, and audiences
- Application of methods of language analysis
- Exploration of how identity is constructed
- Exploration of how audiences are addressed and positioned
- Analysis of the functions of texts