Marketing & Sales

    Propertymark Qualifications
    Vocational

    Specification: 610/0914/3

    The PROPERTYMARK-QUALIFICATIONS Vocational Marketing & Sales specification covers 1 topic with 3 learning objectives (610/0914/3). Use the topic browser below to explore subtopics, exam tips, common mistakes, and key terminology for each area of the course.

    This subject will help you develop key knowledge and skills required for exam success.

    1

    Units

    3

    Learning Outcomes

    3

    Assessment Guidance

    3

    Key Skills

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    Key Features

    • Master key concepts
    • Develop exam technique
    • Apply knowledge effectively

    Common Exam Mistakes

    Pitfalls to avoid in your exams

    • •Confusing 'must' (legal requirement) with 'should' (good practice) when discussing obligations, leading to potential compliance breaches.
    • •Failing to adapt communication style when dealing with different client types, resulting in poor rapport or missed sales opportunities.
    • •Inaccurately recording property measurements or misrepresenting features, which may constitute misdescription under the Property Misdescriptions Act.

    Top Examiner Tips

    Expert advice for exam success

    • •During the professional discussion, always link your answers back to real examples from your portfolio to demonstrate practical application.
    • •For the multiple-choice test, focus on key pieces of legislation, the Propertymark Code of Practice, and anti-money laundering procedures.
    • •In the practical observation, prioritize health and safety protocols, professional courtesy, and active listening during viewings and client interactions.

    Qualification Units

    1 units

    How this qualification is graded

    Vocational qualifications are marked against criteria, not an exam percentage. Each unit is assessed across three bands - build up from Pass by applying your knowledge to realistic workplace scenarios.

    Pass

    Accurately describe and explain the core knowledge for the unit and link it to the given scenario.

    Merit

    Apply and analyse that knowledge in detail, showing why it matters in the workplace context.

    Distinction

    Evaluate and justify decisions, weigh up alternatives and make well-reasoned professional recommendations.

    Propertymark Qualifications Level 2 Junior Estate Agent Apprenticeship - End Point Assessment - Core Content

    This core content element encapsulates the foundational knowledge and practical competencies required of a junior estate agent, including legal and regulatory compliance, ethical conduct, customer service, property marketing, and sales progression. It ensures apprentices can effectively handle day-to-day activities such as registering applicants, conducting viewings, and negotiating offers, while adhering to industry standards and legislation. Mastery of this content underpins successful performance in the end-point assessment and future career progression.

    Propertymark Qualifications Level 2 Junior Estate Agent Apprenticeship - End Point Assessment

    3 learning outcomes6 guidance points

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    Propertymark Qualifications End-Point Assessment Marketing & Sales