Specification: 610/5495/1
The ASSESSU Vocational Media Studies specification covers 2 topics with 0 learning objectives (610/5495/1). Use the topic browser below to explore subtopics, exam tips, common mistakes, and key terminology for each area of the course.
This subject will help you develop key knowledge and skills required for exam success.
2
Units
0
Learning Outcomes
6
Assessment Guidance
6
Key Skills
The Assessu End-Point Assessment in Media Studies offers an in-depth exploration of how media shapes our world. Students will critically engage with a wide range of media forms, from traditional platforms like television, radio, and print, to modern digital and social media. The specification is structured around four core concepts: media language, representation, media industries, and audiences. These concepts are applied to nine media forms: television, film, newspapers, magazines, advertising and marketing, online, social and participatory media, video games, music video, and radio.
Throughout the course, learners will develop analytical skills by deconstructing set products, understanding their cultural and historical contexts, and evaluating the influence of media ownership, regulation, and technology. Key theoretical frameworks, including those by Barthes, Hall, and Gauntlett, are embedded to deepen critical thinking. The specification also emphasizes the relationship between media texts and their audience, exploring how individuals and groups respond to and shape media content in an increasingly converged environment.
A distinctive feature of Assessu’s approach is the integration of theoretical study with a practical production component, where students create their own media products in response to industry-style briefs. This balance ensures that learning is both academic and applied, preparing students for a variety of pathways, whether in media industries, further study, or other fields requiring analytical and creative skills. The course is designed to be rigorous yet accessible, with a clear, linear assessment model that encourages sustained engagement over the two-year study period.
The qualification is assessed through two written examinations and a non-exam assessment (NEA). Paper 1 (Media Messages and Representations) is a 2-hour written exam worth 35% of the total marks, covering media language and representation across set products. Paper 2 (Media Evolution and Engagement) is a 2-hour written exam worth 35%, focusing on media industries, audiences, and in-depth studies of television, magazines, and online media. The NEA, a practical production task, accounts for the remaining 30% and involves creating a cross-media product in response to a set brief, with a total of approximately 180 marks across all components.
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