Identify sources of information and present findings
This subtopic focuses on the systematic identification and evaluation of information sources relevant to creative and digital media projects. Learners must demonstrate the ability to locate, obtain, and ethically use information from primary and secondary sources, while adhering to legal and regulatory frameworks such as copyright, data protection, and media regulations. The practical application involves presenting findings in a clear, structured format suitable for industry contexts.
Assessment criteria
Learning Objectives
What you need to know and understand
- Identify a range of relevant information sources for a given media project
- Obtain information from identified sources using appropriate methods
- Evaluate the reliability and validity of information sources
- Apply legal and regulatory requirements when sourcing information
- Present research findings in a structured format suitable for a target audience
Assessment Criteria
Key criteria assessors look for in your portfolio
- Award credit for listing at least three distinct types of sources (e.g., archives, interviews, online databases)
- Award credit for demonstrating correct referencing and citation practices
- Award credit for explaining how copyright and data protection laws apply to the sources used
- Award credit for presenting findings with clear headings, summaries, and visual aids where appropriate
Assessment Guidance
Guidance for achieving higher grades
- 💡Always cross-check information from multiple sources to ensure accuracy
- 💡Keep a log of all sources consulted, including dates and access details
- 💡When presenting, tailor the format to the audience (e.g., report for client, slides for team)
- 💡Be explicit about how you have addressed legal and ethical considerations
Common Mistakes
Common errors to avoid in your coursework
- Confusing primary and secondary sources
- Failing to cite sources or acknowledging intellectual property
- Over-reliance on a single type of source (e.g., only internet searches)
- Ignoring legal restrictions such as copyright or privacy laws
- Presenting findings without analysis or synthesis
Pass / Merit / Distinction Evidence Checklist
How your portfolio evidence is graded for PEARSON EDUCATION LTD Identify sources of information and present findings
Every vocational unit is marked against named criteria rather than an exam percentage. Your tutor's brief lists the exact codes for this unit — here is what each band is asking you to do.
Demonstrate baseline knowledge, accurate terminology, and core practical application.
Provide detailed analysis, structured explanations, and clear workplace reasoning.
Deliver thorough evaluation, original problem solving, and fully justified recommendations.
Coursework AI Review
Paste your assignment brief and check your draft against its P/M/D criteria
Key Terminology
Essential terms to know
- Information source identification and evaluation
- Primary vs secondary research methods
- Legal and regulatory compliance (copyright, GDPR)
- Data gathering techniques and ethics
- Presentation of research findings
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