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    Business A-Level

    Entrepreneurial Characteristics and Motives

    What Entrepreneurial Characteristics and Motives means in Business A-Level, as defined for Pearson Edexcel.

    Definition of Entrepreneurial Characteristics and Motives

    Analysis of the intrinsic and extrinsic drivers of entrepreneurship, including profit maximization, social objectives, and the psychological profile of risk-takers versus risk-avoiders.
    Pearson Edexcel · Entrepreneurs and leaders

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    Using Entrepreneurial Characteristics and Motives in the exam

    Definition questions usually carry one or two marks, and examiners look for the precise wording. Write the definition from memory, check it against the version above, and then use the term in a longer answer on the same topic so it sticks.

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