Business A-Level
Strategic Positioning
What Strategic Positioning means in Business A-Level, as defined for Pearson Edexcel.
Definition of Strategic Positioning
The application of Porter’s Generic Strategies to secure competitive advantage through cost leadership, differentiation, or niche market focus within globalized industries.
Topics that use Strategic Positioning
- Business objectives and strategy (Pearson Edexcel A-Level)
Related terms
Using Strategic Positioning in the exam
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