Non-price competition
What Non-price competition means in Economics A-Level, as defined for AQA.
Definitions of Non-price competition
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Reference: AQA
Competition in which firms do not just compete on the basis of price but also strive to improve products, reduce costs and improve the quality of the service provided.
Advertising expenditure is a crucial strategy used to build brand loyalty and reduce cross-elasticity of demand.
Strategies other than price reductions used to increase market share and sales.
Topics that use Non-price competition
- Monopolistic competition (AQA A-Level)
- Oligopoly (AQA A-Level)
- The dynamics of competition and competitive market processes (AQA A-Level)
Related terms
- Dynamic efficiency
- Monopoly power
- Product differentiation
- Allocative efficiency
- Barriers to entry
- Barriers to entry and exit
- Cartel
- Cartels
Using Non-price competition in the exam
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