History A-Level
Consumer culture and advertising
What Consumer culture and advertising means in History A-Level, as defined for Pearson Edexcel.
Definition of Consumer culture and advertising
Check what you remember
Read the wording for your board, then hide it and explain Consumer culture and advertising in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: Pearson Edexcel
Advertising reinforced consumer norms, targeting housewives and promoting new products, shaping consumer behaviour and social norms.
Topics that use Consumer culture and advertising
- Affluence and conformity, 1955–63 (Pearson Edexcel A-Level)
Related terms
- Consumerism
- Countercultural critique
- Environmental conservation
- Federal social reform
- Media and social norms
- Space race and technology
- White-collar jobs
- Youth rebellion and identity
Using Consumer culture and advertising in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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