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    Media Studies A-Level

    Asymmetry of meaning

    What Asymmetry of meaning means in Media Studies A-Level, as defined for AQA.

    Definition of Asymmetry of meaning

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    Reference: AQA

    The separation of the moment of encoding from the moment of decoding, which can be asymmetrical because encoded and decoded meanings need not match.
    AQA · Reception theory - Hall's ideas and theories on reception theory

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