Media Studies A-Level
Audience research and data
What Audience research and data means in Media Studies A-Level, as defined for AQA.
Definition of Audience research and data
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Reference: AQA
Research, demographics and data analytics used by organisations to decide which content and platforms suit which group.
Topics that use Audience research and data
- Media audiences (AQA A-Level)
Related terms
- Audience interpretation
- Cultural context
- Demographic categorisation
- Fan audience
- Fan culture
- Historical context
- Mass audiences
- Media technologies and platforms
Using Audience research and data in the exam
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