Media Studies A-Level
Salience
What Salience means in Media Studies A-Level, as defined for AQA.
Definition of Salience
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Reference: AQA
Signalled to audiences by which stories outlets choose to run, how often and how prominently, with placement, repetition and length acting as cues.
Topics that use Salience
- Reception theory (AQA A-Level)
Related terms
- Decoding and preferred meaning
- Framing
- Place, device and social setting
- Reception theory
- Relationship between framing and agenda setting
- Variation in audience reception
- Agenda setting
- Conditions of consumption
Using Salience in the exam
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