Specialised versus mass audiences
What Specialised versus mass audiences means in Media Studies A-Level, as defined for AQA.
Definition of Specialised versus mass audiences
Check what you remember
Read the wording for your board, then hide it and explain Specialised versus mass audiences in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
A specialised audience is a narrow, interest-based group, while a mass audience is the broad general public.
Topics that use Specialised versus mass audiences
- Media audiences (AQA A-Level)
Related terms
- Audience interpretation
- Cultural context
- Demographic categorisation
- Fan audience
- Fan culture
- Historical context
- Mass audiences
- Media technologies and platforms
Using Specialised versus mass audiences in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
Practise Media Studies questions
Create a free account to answer exam-style questions on this topic and get feedback on your answers.
A week of Premium from your first lesson · Then the free plan continues · No card, no charge