IAO
Level 2
QN: 603/6388/5
Curriculum Active
IAO Level 2 Certificate for Transition to Working in Sales and Marketing
Official qualification regulated by Ofqual, awarded by IAO. Classified as a Vocationally-Related Qualification. Total guided learning hours: 180 hours.
Qualification Level
Level 2
Awarding Body
IAO
Syllabus Units
9 Units
Guided Hours
180 hrs
Instant access to interactive lessons, quizzes, and spaced revision.
Course Syllabus & Study Modules
Complete breakdown of verified curriculum topics and learning objectives.
1
Applying for a Job
Verified
Key Learning Objectives:
- Be able to access different methods of applying for a job
- Be able to prepare a job application
- Be able to present the job application appropriately
- Be able to reflect on the appropriateness of the job application
2
Building working relationships with customers
Verified
Key Learning Objectives:
- Understand how a customer's or client's interactions with employees influence their opinion of an organisation
- Understand why organisations normally have protocols for dealing with customers
- Be able to interact positively with customers in line with given protocols
3
Effective skills, qualities and attitudes for learning and work
Verified
Key Learning Objectives:
- Understand a range of positive qualities, attitudes and behaviours for learning and work
- Understand why effective communication is important
- Be able to work effectively
4
Preparing for an Interview
Verified
Key Learning Objectives:
- Be able to anticipate key questions that they might be asked at the interview
- Be able to prepare answers to anticipated interview questions
- Know how to use information about the job/course to identify questions to ask the interviewer
5
Principles of customer relationships
Verified
Key Learning Objectives:
- Understand customers and their needs
- Understand an organisation’s responses to customer relationships
- Understand the principles of customer relationship management
6
Principles of how to sell a product or service
Verified
Key Learning Objectives:
- Understand the buying needs and interests of customers
- Understand how to promote the features and benefits of products or services to customers
7
Principles of marketing theory
Verified
Key Learning Objectives:
- Understand how to segment the market
- Understand the value of marketing
- Understand the principles of socially responsible marketing
8
Teamworking skills
Verified
Key Learning Objectives:
- Understand why effective team
- work is important
- Understand the roles people may take in a team
- work situation
- Understand the role of conflict
- Understand what needs to be done to achieve a particular goal
- Be able to work with others towards achieving shared objectives
- Be able to reflect on own performance and that of the team
9
Understanding sales techniques and processes
Verified
Key Learning Objectives:
- Understand the sales cycle
- Understand the buyer decision-making process
- Understand how to generate and qualify sales leads
- Understand how to sell by inbound telephone call
- Understand how to sell by outbound telephone call
- Understand the principles of selling face to face
- Understand how to close a sale
- Understand how to process sales orders
Regulatory & Verification Details
- Qualification Number (QN)
- 603/6388/5
- Regulated Status
- Available to learners
- Awarding Body
- IAO
- Qualification Type
- Vocationally-Related Qualification
- Operational Start
- Sept 2020