Learners develop and implement sales call plans, including preparation and execution of sales calls. This unit focuses on effective planning and communicat
Topic Synopsis
Learners develop and implement sales call plans, including preparation and execution of sales calls. This unit focuses on effective planning and communication skills.
Key Concepts & Core Principles
- Regulatory framework: The Financial Services and Markets Act 2000 (FSMA) and FCA rules, including the Senior Managers and Certification Regime (SM&CR).
- Financial products: Key features of savings accounts, ISAs, life assurance, pensions, and mortgages, including tax implications and risk.
- Treating Customers Fairly (TCF): Six outcomes ensuring fair treatment, such as products meeting customer needs and clear information.
- Consumer protection: Role of the Financial Ombudsman Service (FOS) and Financial Services Compensation Scheme (FSCS).
- Ethical considerations: Conflicts of interest, suitability, and the duty of care when advising clients.
Exam Tips & Revision Strategies
- Prepare open-ended questions to engage the customer.
- Use the plan as a guide, not a script.
- Always ask for the next meeting or commitment.
Common Misconceptions & Mistakes to Avoid
- Not researching the customer before the call.
- Talking too much and not listening.
- Failing to set clear next steps.
Examiner Marking Points
- Develops a sales call plan with clear objectives.
- Undertakes a sales call following the plan.
- Adapts the plan based on customer responses.