This element introduces learners to the practical use of digital marketing and sales channels within a childcare and early years context. It focuses on planning and delivering targeted digital communications, such as promotional messages for childcare services or informative updates for parents, while ensuring accessibility and evaluating engagement. Emphasis is placed on safeguarding, audience needs, and the ethical use of digital platforms in a professional care setting.
Key skills and knowledge for this topic
Key points examiners look for in your answers
Expert advice for maximising your marks
Pitfalls to avoid in your exam answers
Essential terms to know
Practice questions tailored to this topic