How to Revise Active IQ Level 3 NVQ Diploma in Personal Training — Active IQ Occupational Qualification Physical Education
Understand how to plan marketing and sales, Be able to plan marketing and sales, Understand how to market services, Be able to market services, Understand how to sell services directly to clients, Be able to sell services directly to clients, Understand how to follow up marketing and client enquiries, Be able to follow up marketing and client enquiries
Examiner Tips for Active IQ Level 3 NVQ Diploma in Personal Training
- Use the marketing mix (7Ps) for services.
- Role-play sales conversations to build confidence.
- Track enquiries and follow up promptly.
- Use SMART goals with clients.
- Incorporate variety to prevent boredom.
- Build rapport through active listening.
- Use case studies to practise goal setting.
- Know the recommended daily intakes for macronutrients.
Common Mistakes in Active IQ Level 3 NVQ Diploma in Personal Training
- Failing to identify the target market clearly.
- Using generic sales pitches instead of tailored approaches.
- Neglecting follow-up, losing potential sales.
- Using a one-size-fits-all approach.
- Neglecting to set realistic goals.
- Failing to follow up or check progress.
Key Marking Points
- Plan marketing and sales activities for services.
- Market services to target clients effectively.
- Sell services directly using appropriate techniques.
- Follow up on marketing and client enquiries.
- Establish and maintain effective client relationships.
- Develop and maintain adherence strategies.
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