Business A-Level
mission drift
What mission drift means in Business A-Level, as defined for AQA.
Definition of mission drift
Check what you remember
Read the wording for your board, then hide it and explain mission drift in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
A risk where outside investors arrive with a return to earn and the stated purpose quietly loses the argument.
Topics that use mission drift
- Understanding different business forms (AQA A-Level)
Related terms
- corporate objectives
- equity
- limited liability
- market expectations
- social enterprise
- capital gain
- dividend yield
- market capitalisation
Using mission drift in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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