Business A-Level
setting objectives under uncertainty
What setting objectives under uncertainty means in Business A-Level, as defined for AQA.
Definition of setting objectives under uncertainty
Check what you remember
Read the wording for your board, then hide it and explain setting objectives under uncertainty in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
In a price war a gross margin target of a fifth of revenue may be out of reach, so the board switches to cost and cash objectives until the fight ends.
Topics that use setting objectives under uncertainty
- Financial management (AQA A-Level)
Related terms
- budgets and trade offs
- competitive advantage
- crowd funding
- environmental investment
- equity crowd funding
- Ethical, environmental and technological influences
- ethics and profit trade off
- functional interdependence
Using setting objectives under uncertainty in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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