Customer and market shifts
What Customer and market shifts means in Business GCSE, as defined for AQA.
Definition of Customer and market shifts
Check what you remember
Read the wording for your board, then hide it and explain Customer and market shifts in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
New products, new markets and new ways of working appear over time as customer attitudes shift, so owners review their plans regularly.
Topics that use Customer and market shifts
- The purpose and nature of businesses (AQA GCSE)
Related terms
- Adaptation and change
- Added value
- Adding value through transformation
- Business functions
- Business growth and structure
- Business size and scale
- Business survival and growth
- Capital
Using Customer and market shifts in the exam
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