Market reach and e-commerce
What Market reach and e-commerce means in Business GCSE, as defined for AQA.
Definition of Market reach and e-commerce
Check what you remember
Read the wording for your board, then hide it and explain Market reach and e-commerce in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Online selling widens the market beyond a local area, so a small shop moving to an online store may reach national customers.
Topics that use Market reach and e-commerce
- Technology (AQA GCSE)
Related terms
- Changing technology and business operations
- Cost, efficiency and automation
- Digital communication
- E-commerce
- M-commerce
- Skills, staffing and data security
- Stakeholders
- Wider markets
Using Market reach and e-commerce in the exam
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