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    English Language A-Level

    Synthetic Personalisation

    What Synthetic Personalisation means in English Language A-Level, as defined for Pearson Edexcel.

    Definition of Synthetic Personalisation

    The process of addressing mass audiences as though they were individuals through inclusive language (e.g., 'you', 'we').
    Pearson Edexcel · Component 3 – Topic area: Language and Power (study guide)

    Topics that use Synthetic Personalisation

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    Using Synthetic Personalisation in the exam

    Definition questions usually carry one or two marks, and examiners look for the precise wording. Write the definition from memory, check it against the version above, and then use the term in a longer answer on the same topic so it sticks.

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