Consent versus coercion
What Consent versus coercion means in Media Studies A-Level, as defined for AQA.
Definition of Consent versus coercion
Check what you remember
Read the wording for your board, then hide it and explain Consent versus coercion in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Hegemony is distinguished from simple coercion, since power is secured through consent and normalisation rather than through force.
Topics that use Consent versus coercion
- Theories of representation (AQA A-Level)
Related terms
- Audience reception
- Audience understanding
- Constructed reality
- Distortion and omission
- Dominant ideology in media
- Evidence-based reading of representation
- Framing
- Generalisation and fixed traits
Using Consent versus coercion in the exam
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