Media Studies A-Level
Media literacy
What Media literacy means in Media Studies A-Level, as defined for AQA.
Definition of Media literacy
Check what you remember
Read the wording for your board, then hide it and explain Media literacy in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
The set of skills that lets an audience read media texts critically rather than absorb them passively.
Topics that use Media literacy
- Media effects (AQA A-Level)
Related terms
- Audience needs and gratification
- Critical audience reception
- Critique of early effects models
- Disproportion and amplification
- Folk devils and stereotyping
- Moral panic
- Passive audience
- Repeated exposure over time
Using Media literacy in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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