Media Studies A-Level
Polysemy
What Polysemy means in Media Studies A-Level, as defined for AQA.
Definition of Polysemy
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Reference: AQA
The condition of images carrying several possible readings, which is why producers steer the audience towards a preferred interpretation.
Topics that use Polysemy
- Semiotics (AQA A-Level)
Related terms
- Anchorage
- Applying semiotic terms to media products
- Audience interpretation
- Combination and sequence
- Context and cultural convention
- Cultural context
- Dominant signifier
- Icon
Using Polysemy in the exam
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