Media Studies A-Level

Reinforcement and motivation

What Reinforcement and motivation means in Media Studies A-Level, as defined for AQA.

Definition of Reinforcement and motivation

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Reference: AQA

Imitation is more likely when the model is rewarded for the behaviour and when the viewer is motivated and able to reproduce the action.

AQA · Media effects - Bandura's ideas and theories on media effects

Topics that use Reinforcement and motivation

Media effects - Bandura's ideas and theories on media effects (AQA A-Level)

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