Values and beliefs presented as natural
What Values and beliefs presented as natural means in Media Studies A-Level, as defined for AQA.
Definition of Values and beliefs presented as natural
Check what you remember
Read the wording for your board, then hide it and explain Values and beliefs presented as natural in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Assumptions a media product treats as normal, natural or obvious, often without stating them, which a learner should question as common sense.
Topics that use Values and beliefs presented as natural
- Semiotics (AQA A-Level)
Related terms
- Anchorage
- Applying semiotic terms to media products
- Audience interpretation
- Combination and sequence
- Context and cultural convention
- Cultural context
- Dominant signifier
- Icon
Using Values and beliefs presented as natural in the exam
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