Physical Education GCSE
Sponsorship
What Sponsorship means in Physical Education GCSE, as defined for OCR.
Definition of Sponsorship
Check what you remember
Read the wording for your board, then hide it and explain Sponsorship in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: OCR
A business deal in which a company gives money, kit or services to a performer, team or event in return for exposure of its brand.
Topics that use Sponsorship
Related terms
- Commercialisation
- Negative effects of sponsorship
- Positive effects of sponsorship
- The golden triangle
- Audience reach
- Negative effects of media
- Positive effects of media
- Sponsorship and revenue
Using Sponsorship in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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