corporate and functional objectives
What corporate and functional objectives means in Business A-Level, as defined for AQA.
Definition of corporate and functional objectives
Check what you remember
Read the wording for your board, then hide it and explain corporate and functional objectives in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Functional plans sit below corporate objectives, so a marketing or operations decision is judged by whether it serves that objective.
Topics that use corporate and functional objectives
- Subject content (AQA A-Level)
Related terms
- capacity utilisation
- cost now against benefit later
- data quality
- decision context
- five forces
- functional interdependence
- generic strategies
- index numbers
Using corporate and functional objectives in the exam
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