Business A-Level
cultural distance
What cultural distance means in Business A-Level, as defined for AQA.
Definition of cultural distance
Check what you remember
Read the wording for your board, then hide it and explain cultural distance in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
A criterion for judging international markets, for which Hofstede's dimensions give a language, though they average a whole nation, ignore variation inside it and date quickly.
Topics that use cultural distance
- Assessing globalisation and internationalisation (AQA A-Level)
Related terms
- competitive rivalry
- contribution per unit
- Economies of scale
- emerging economy
- exchange rate movements
- falling transport and communication costs
- franchising
- global and transnational strategy
Using cultural distance in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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