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    Business A-Level

    Substitute threat

    What Substitute threat means in Business A-Level, as defined for AQA.

    Definition of Substitute threat

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    Reference: AQA

    The threat from substitute products or services, which can be created by new technology.
    AQA · Analysing the external environment to assess opportunities and threats: the competitive environment (study guide)

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    Using Substitute threat in the exam

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