Business A-Level
Substitutes and buyer power
What Substitutes and buyer power means in Business A-Level, as defined for AQA.
Definition of Substitutes and buyer power
Check what you remember
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Reference: AQA
Forces within Porter's five forces, where substitutes compete and buyer power shows where a few buyers take most of the output.
Topics that use Substitutes and buyer power
- Marketing management (AQA A-Level)
Related terms
- application to a named business
- capacity utilisation
- Cash flow and working capital
- Contribution and break-even
- cost leadership
- differentiation
- digital marketing
- Dynamic pricing
Using Substitutes and buyer power in the exam
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