Business GCSE
Business aims
What Business aims means in Business GCSE, as defined for AQA.
Definitions of Business aims
Exam boards and our study guides word this term in slightly different ways. Learn the version your board uses.
Check what you remember
Read the wording for your board, then hide it and explain Business aims in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Aims are general intentions, while objectives are specific targets used for judging success because they are measurable.
General intentions that businesses set, guiding decision-making and providing criteria for judging success.
Topics that use Business aims
- Setting business aims and objectives (AQA GCSE)
Related terms
- Adaptation to change
- Aim
- Business aim
- Business context and contingency
- Business objective
- Business sustainability and survival
- Communication and managing uncertainty
- Competitive environment
Using Business aims in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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