Business GCSE
Competitor analysis
What Competitor analysis means in Business GCSE, as defined for AQA.
Definition of Competitor analysis
Check what you remember
Read the wording for your board, then hide it and explain Competitor analysis in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Market research collects and analyses information about customers, competitors and the market, including what competitors offer.
Topics that use Competitor analysis
- The purpose and methods of market research (AQA GCSE)
Related terms
- Business decision making
- Calculation skills
- Closed questions
- Competition
- Costs and benefits of research
- Customer needs
- Data interpretation
- Data quality and relevance
Using Competitor analysis in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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