Data quality and relevance
What Data quality and relevance means in Business GCSE, as defined for AQA.
Definition of Data quality and relevance
Check what you remember
Read the wording for your board, then hide it and explain Data quality and relevance in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Secondary data may be out of date, not specific to the business or collected for a different purpose, while primary data is tailored and up to date.
Topics that use Data quality and relevance
- The purpose and methods of market research (AQA GCSE)
Related terms
- Business decision making
- Calculation skills
- Closed questions
- Competition
- Competitor analysis
- Costs and benefits of research
- Customer needs
- Data interpretation
Using Data quality and relevance in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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