Nudge
What Nudge means in Economics A-Level, as defined for AQA.
Definitions of Nudge
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Reference: AQA
A behavioural economics concept where the environment is subtly altered to predictably influence people's behaviour without forbidding any options or significantly changing their economic incentives.
A specific intervention within the overall environment or design of choice architecture.
Topics that use Nudge
- Behavioural economics and economic policy (AQA A-Level)
Related terms
- Behavioural economics
- Choice architecture
- Consumer behaviour
- Default choices
- Framing
- Mandated choice
- Nudge theory
- Restricted choice
Using Nudge in the exam
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