Media Studies A-Level
Cumulative exposure and cultivation
What Cumulative exposure and cultivation means in Media Studies A-Level, as defined for AQA.
Definition of Cumulative exposure and cultivation
Check what you remember
Read the wording for your board, then hide it and explain Cumulative exposure and cultivation in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Repeated exposure to standardised images of the world is said to produce common, mainstreamed perceptions among heavy viewers.
Topics that use Cumulative exposure and cultivation
- Cultivation theory (AQA A-Level)
Related terms
- Cultivated assumptions about the real world
- Cultivation theory
- Distinction between standardisation and mainstreaming
- Media influence
- Television as storyteller
- Cultural meanings and values
- Culture and norms
- Cumulative, long-term exposure
Using Cumulative exposure and cultivation in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
Practise Media Studies questions
Create a free account to answer exam-style questions on this topic and get feedback on your answers.
Start free
All Media Studies A-Level termsA week of Premium from your first lesson · Then the free plan continues · No card, no charge