Media Studies A-Level
Othering and binaries
What Othering and binaries means in Media Studies A-Level, as defined for AQA.
Definition of Othering and binaries
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Read the wording for your board, then hide it and explain Othering and binaries in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
A patterned discourse that positions the West as normative and the East as other, examined through binaries such as rational/emotional or modern/traditional.
Topics that use Othering and binaries
- Theories around ethnicity and postcolonial theory (AQA A-Level)
Related terms
- Audience negotiation and hybridisation
- Belonging and exclusion
- Centre and periphery
- Cultural imperialism
- Dominant culture and marginalisation
- Imagined communities
- Marginalisation
- Media and collective identity
Using Othering and binaries in the exam
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