Contemporary issues in physical activity and sport — OCR A-Level Physical Education Revision
This topic explores the ethical, commercial, and technological dimensions of contemporary physical activity and sport. It covers deviance, the impact of co
Topic Synopsis
This topic explores the ethical, commercial, and technological dimensions of contemporary physical activity and sport. It covers deviance, the impact of commercialisation and media, routes to sporting excellence, and the multifaceted role of modern technology in elite performance, participation, fair outcomes, and entertainment.
Key Concepts & Core Principles
- Commercialisation: The process of making sport profitable through sponsorship, media rights, and merchandising, which can both enhance and undermine sporting integrity.
- Globalisation: The increasing interconnectedness of sport worldwide, leading to cultural exchanges, international competitions, and the spread of sports like basketball and football.
- Deviance in sport: Behaviours that violate social norms or rules, including doping, match-fixing, and violence, often driven by the pressure to win at all costs.
- Ethics and values: The moral principles that underpin sport, such as fair play, respect, and equality, which are challenged by contemporary issues like corruption and discrimination.
- Media influence: How television, social media, and digital platforms shape public perception, athlete behaviour, and the financial landscape of sport.
Exam Tips & Revision Strategies
- Use specific, contemporary examples for all ethical and technological points
- Ensure you can explain both positive and negative impacts of commercialisation and media
- Be prepared to discuss the 'golden triangle' in detail
- Link technological advancements to specific outcomes like 'fairness' or 'entertainment' rather than just listing them
Common Misconceptions & Mistakes to Avoid
- Confusing legal supplements with illegal doping substances
- Failing to link the 'golden triangle' to specific examples
- Generalising the impact of technology without specifying the area (e.g., elite performance vs. participation)
- Confusing the roles of different organisations in elite development
Examiner Marking Points
- Distinction between legal supplements and illegal drugs/doping
- Reasons for elite performers using illegal drugs/doping
- Consequences of deviance for society, sport, and performers
- Strategies to prevent violence and doping
- Factors influencing commercialisation (e.g., media interest, sponsorship)
- Impact of the 'golden triangle' (sport, media, sponsorship)
- Role of UK Sport and National Institutes in elite development
- Impact of technology on elite performance, participation, fair outcomes, and entertainment