time horizon
What time horizon means in Business A-Level, as defined for AQA.
Definitions of time horizon
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Reference: AQA
The length of time a decision is appraised over, with error growing as it lengthens, so a decision over several years is far more exposed than next quarter's sales plan.
One of the four tests separating strategy from tactics, where a long term commitment sits at one end and a short term adjustment at the other.
The period over which an effect lands, whether this year or later, and whose interest that horizon serves.
Topics that use time horizon
- Analysing the existing internal position of a business to assess strengths and weaknesses: overall performance (AQA A-Level)
- Mission, corporate objectives, functional objectives and strategy (AQA A-Level)
- Strategic decision making (A-level only) (AQA A-Level)
Related terms
- functional objectives
- short termism
- triple bottom line
- Ansoff's Matrix
- Automation and the cost structure
- balanced scorecard
- capacity utilisation and productivity
- conflicting objectives
Using time horizon in the exam
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