Question design bias
What Question design bias means in Business GCSE, as defined for AQA.
Definition of Question design bias
Check what you remember
Read the wording for your board, then hide it and explain Question design bias in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
Inaccurate answers that may arise if questions are poorly designed or biased, so clear, neutral wording and a logical order are used to avoid leading respondents.
Topics that use Question design bias
- The purpose and methods of market research (AQA GCSE)
Related terms
- Business decision making
- Calculation skills
- Closed questions
- Competition
- Competitor analysis
- Costs and benefits of research
- Customer needs
- Data interpretation
Using Question design bias in the exam
Check the command word and mark scheme for your exact question. After comparing your explanation with the reference, use the term in an answer on the linked topic. This practice does not predict an exam mark.
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