Business GCSE
Representative sample
What Representative sample means in Business GCSE, as defined for AQA.
Definition of Representative sample
Check what you remember
Read the wording for your board, then hide it and explain Representative sample in your own words. Rough notes are fine. This is a self-check, with no mark or grade.
Reference: AQA
A sample that represents the target market, helping to reduce bias so survey findings can be trusted.
Topics that use Representative sample
- The purpose and methods of market research (AQA GCSE)
Related terms
- Business decision making
- Calculation skills
- Closed questions
- Competition
- Competitor analysis
- Costs and benefits of research
- Customer needs
- Data interpretation
Using Representative sample in the exam
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